PwC Insights
Business in bite-sized chunks
March 2021
"One year after COVID-19 was declared a pandemic, it’s encouraging to see that CEOs have faith that growth will return. But it’s clear that we cannot simply go back to the way things were before. Malaysian CEOs need to keep the momentum of making fast, high-quality decisions going, and they need to look beyond short-term growth strategies. More importantly, they will need to think differently and evaluate their decisions and actions against broader societal impacts, to build trust and deliver sustained outcomes for more discerning stakeholders, society and our planet — a tall, but not unreasonable, order for the post-pandemic era."
Nurul A’in Abdul Latif
Markets Leader | PwC Malaysia
Connect with Nurul on LinkedIn


CEOs in Malaysia are optimistic about global economic growth. But they’re anxious too, about the lingering effects of the pandemic, policy uncertainty and cyber threats, and worryingly, there’s a lack of urgency when it comes to climate change. Read more

Conserving and managing cash flow was a huge priority for Malaysian companies through the global pandemic. Despite the effort, working capital performance declined. Malaysian companies should reconfigure ways to preserve cash whilst they chart their path towards recovery. Read more

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Retail and consumer

Consumers jumped onto the internet in great numbers at the start of the pandemic, and now, new shopping behaviours have emerged. We explore the five consumer trends of tomorrow. Read more

The pandemic threatens to reverse the important gains made in gender equality in the last decade. The Women in Work Index 2021 explores the economic implications. Read more

A strong performance culture doesn’t equate to a strong learning culture. Leaders need to create psychological safety for people to experiment and tackle some of the world’s most pressing issues. Read more
Sustainability and climate change

Only about 8% of the world’s largest companies have pledged to become net zero. There will likely come a time when the countries in which they operate will have little choice but to make climate decisions on their behalf. Read more
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